Case Study

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Product Cataloguing for a Leading Online Shop

About Client:

'VConnect' is a well known online shopping portal in Nigeria, South Africa. It has more than 1 million listed sellers with different consumer products like Home Appliances, travel packages, Mobiles, Office Supplies, Groceries and televisions etc.

Client's Requirement:

As per discussion with marketing team of VConnect, we had ensured to fulfill following requirements:

  • Qualitative Product Cataloguing and description writing
  • 20,000 SKUs to be Listed within 60 days
  • Required 100% accuracy
  • Integrity in catalog management
  • Improved shopping experience on shopping portal

Analysis of Challenges:

Like other shopping giants, this online shopping is attracting a large customer database in South Africa. Apart from Product Catalogs, it was imperative to for the online store to update with unique description writings.

We got some challenging areas during product cataloging, take a look:

  • Eye-catching presentation of cataloguing on shopping store
  • Unique & Search Engine Friendly Description Writing
  • Maintains the accuracy of ongoing activities
  • Achieve target in given time framework

Implementation:

In this section, our team had applied stable method to complete entire requirements before deadline date. Some major sections of execution are listed below:

  • Effective Plan to maintain the best structure for product cataloguing
  • Option to enhance image quality of shopping store as per latest trend
  • Time management to track the status of running projects
  • Guidelines of Quality Management System (QMS) to produce zero error output with maximum accuracy
  • Meaningful and unique description writing to boost product's rank in search engine
  • Use of rewriting URLs to make product page search friendly

The Output:

Our experienced product cataloguing team had set milestone in service industry such as:

  • Finished bulk SKU listing in stipulated time period
  • 99.5% accuracy in delivered project
  • Fully optimized description writing as per technical SEO guidelines

Client's Testimonial:

Product cataloguing team of SaivionIndia is amazing. This team is very effective to save precious time from repetitive activities like listing, editing and writing works on a regular basis.

Of course, it was a great decision to choose this company as an outsourcing partner.

Vice President

Customer Support

VConnect, Nigeria, SA

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